How to get press or blog coverage for local products?

Getting local media and blog attention

Craft a concise pitch that highlights what’s newsworthy—new product, community impact, or a unique maker story. Send personalized emails to local journalists, bloggers, and influencers with images, product samples, and suggested angles.

Pitching tips:

• Research outlets that cover local businesses and lifestyle content.
• Provide high-quality photos and a clear press release.
• Offer interviews, factory tours, or product samples.
• Follow up politely and provide timely information.

Local media appreciate stories that connect to community interests and offer visuals or hands-on experiences.